Every brand dreams to create a buzz around their product, especially when they are new. But marketers can’t do it all alone. Social media trends can either make you or break you. A recent research shows that 93.8 percent of the world’s internet users regardless of age now use social media each month.
Well, one of its outcomes is Social Media Aggregation. We define it as “The collection of a variety of content from various social media platforms and curate it into a social media feed. This social media feed can be displayed anywhere as a “Social Media Wall.”
Social media helps marketers to build a professionally strong relationship with the users. Whereas the aggregators come handy with social media aggregation. Social Media Aggregators are tools to combine all your favorite social media platforms under the same place. These tools help you curate content, posts, images, videos, and hashtags from more than one social media platform. All the curated content is later morphed into a beautiful social media feed which can be displayed anywhere.
Best Social Media Aggregators for 2020
You must have been on social media platforms for a long time? Right! So, you must have seen posts on various topics.
Social media is a messy place but if organized properly, it can create a great impact on the users.
This is possible with the help of a Social Media Aggregator. These tools wipe out unnecessary content and aggregate attractive and impactful content. A Social Media Aggregator can do wonders for a brand. These aggregators can make the entire social media process painless. The best part about Social Media Aggregators is that they run in real-time.
If you’ll only share feeds from one social media platform, you’ll miss out on good content. Then what to do?
But with the help of Hashtag Aggregators, brands can bring all the content related to a specific topic in one place.
Think about it in this way. You have organized a virtual event. So with the help of social media aggregators, you can share every single detail about that event with your audiences, customers, and followers at the same moment.
Find the best Social Media Aggregators as you go down!
#1 Social Walls by Taggbox
If you are thinking that how “Social Walls by Taggbox” is unique, then we have got some strong points to prove that.
Aggregating content from diverse social media platforms and curating it into one beautiful social media feed is what Social Walls by Taggbox does. But what is so unique about it. Every Social Media Aggregator does that. Right?
No, Social Walls is slightly different from others in terms of content curation and display.
As one of the leading UGC display platform, Social Walls is trusted by more than 10,000 global brands, while it supports 8+ social media platforms.
Another feature of Social Walls is that will get your attention is the ‘Hashtag Aggregator’. Making social media aggregation seamless makes social media aggregation seamless.
Hear what people say about your brand! Social Walls finds and filters conversations by Keywords, Hashtags, or Location.
While the UGC Right Management, Creative Content Play, Customization, Moderation, Real-time Updates, Insightful Analytics, and Screen Compatibility are some of the other amazing features offered by Social Walls.
Speaking of services, this UGC platform is not just restricted to social media aggregation only. Rather it offers other services including;
- Instagram Walls
- Wedding Walls
- Social Wall
- Hashtag Campaign
- Virtual Events
- Live Twitter Wall
But why Social Walls?
Because it not only saves resources, integrated with various social media platforms, displays your content as you like but also performs deeper integration.
#2 CURATOR
Loved by both the small and large businesses, “Curator” allows you to gather relevant posts from various social media platforms and curate them in a single feed. You can embed the stream as JavaScript, HTML, etc. directly into your site where you want it.
Unlike other social media aggregators, Curator doesn’t use IFRAMEs which makes it SEO friendly. Currently, it is supporting 9+ social media platforms, including FB, Instagram, Twitter, RSS, etc.
Still not convinced?
Here are some of the reasons to make you love this S.M.A. tool!
- Advanced Filtering: Curator offer advanced filtering features to clean vulgar comments on your feeds. It keeps your feeds clean.
- Free Forever Plan: To know more about the features, this tool also offers a ‘Free’ trial plan which can be accessed whenever you want.
- Hashtag Friendly: You don’t have to look for the hashtags manually. Tell the Curator which hashtags to look for and it’ll be all over them.
- Customizability: You have complete control over how you want the stream to appear or look on your website.
- Mobile Friendliness: Whether you open it on a mobile device or a website, Curator looks good, which makes it mobile-friendly.
In case you still have doubts, read the testimonials of the clients on Curator’s website.
#3 HOOTSUITE
“Hootsuite” is one of the most favorite choices of marketers. The success mantra of Hootsuite is based on the CONSISTENCY that it brought to all the social media platforms. Hootsuite is one such aggregator that allows you to connect with over 35+ popular social media platforms.
What makes Hootsuite different from others is that it keeps your social media presence 24/7. Hootsuite schedules hundreds of social media posts across your social handles, at the same time.
You can get insights into your online presence through inclusive reporting. Also, conversions by social channels and separate ROI between paid and unpaid media can be measured via Hootsuite. It gathers your account in a dashboard, instead of a shareable feed. This tool makes updating and monitoring of your account convenient as it is ‘Web-Based’.
We can’t agree more that Hootsuite has made social media marketing easier than before.
#4 NETVIBES
With the help of this web-based personalized dashboard publishing tool, you can automatically control the Internet of Things (IoT). Be it following your social media networks, breaking news, or reading articles/blogs on the topics that matter to you, ‘Netvibes’ makes everything convenient for you. Users can create a customized hub to get all the digital things into one spot (eg. Facebook and Twitter) by just setting this content aggregation tool as your browser’s homepage.
Perks of Using Social Media Aggregator Tools
The social media content aggregation will go a long way. Especially in times like the Covid-19 outbreak, when the entire world is just stuck with their phones, marketers can grab this opportunity to aggregate content to increase their sales and reach. Out of so many advantages of aggregator tools, a few are mentioned below. Have a look!
#1 Pocket Friendly:
Marketers or publishers don’t have to spend extra pennies for content aggregation. Aggregators help them to cut down on elements like investing financially in resources and long working hours. Those who are on a tight budget can enjoy the benefits of such tools at a minimal cost.
#2 Customizable Tool:
The process of selecting the ideal aggregator tool can suck the hell out of you. But fortunately, these tools are tailored in the customizable form which means users can find the right one which fits their needs.
#3 Better Audience Engagement:
Social media platforms like Instagram which use aggregation tools are highly efficient in connecting between users (audience) and the brands. Aggregation tools help brands to get honest feedback from their customers by getting engaged with them. In short, aggregation tools help in the betterment of audience engagement.
WRAPPING IT UP!
The whole point of using social media content aggregation strategy and aggregator tools is to make high-quality content available to the users online. To make this happen, the best social media aggregators 2026 come into action. They not only deliver personalized content to the audience but also help in fostering closer customer relationships and improve the overall level of engagement of brands.
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